The University of New Haven
A new logo and print materials for a university with deep history.
My roles
Brand design
Logo design
Design research
Print design
Collaborators
Creative direction:
Sametz Blackstone
I worked with the University of New Haven as they embarked on exploratory work to refresh two crucial pieces of their visual presence: The school’s historic seal, and elevated print materials for their Executive MBA program.
I led research, synthesis, and illustration for the seal process, digging deep into University of New Haven’s history and restoring the seal’s historical elegance.
My design for the new seal restored the original iconography and elegance — making it at once more historic, and more modern.
I also created print materials with an elevated visual language for the University of New Haven’s Executive MBA program. I worked with their internal marketing team to create print materials that were professional, elegant, and clear — just like the University of New Haven.